A useful touring brief gives us enough information to assess whether the route and creative can work together. You do not need a fully finalised document: send what you know and mark open questions clearly.
Information to include
- Your name, company, work email and how you want to be contacted.
- Sector and campaign objective: product trial, channel training, lead generation, recruitment or brand awareness.
- Priority locations, number of stops, approximate event dates and duration at each stop.
- Format: travelling vehicle, modular stand, retail/venue activation, demonstration or experience area.
- Approved creative materials, existing assets, technical/production requirements, stock needs and accessibility considerations.
- Target audience and actual reporting or lead-capture requirements.
- Working budget range, decision date and approval process.
- Venue/retailer/university permissions already confirmed versus pending.
You can read how a multi-city tour is managed and how budgets are structured before sending your brief.
How the enquiry works
The form below creates a draft in your own email app; you must review it and press Send. If no email application opens, use Copy brief and paste it into an email to info@pearllemongroup.com. This website does not claim to have delivered a message through an unconfigured backend.
Put your campaign on the table.
Complete what you know. The form opens a prepared email on your device; you must press Send in your email app. You can also copy the brief if no email app opens.